Showing posts with label facebook. Show all posts
Showing posts with label facebook. Show all posts

Wednesday, May 29, 2013

26 Ways To Create Blog Content That Will Draw Readers


Social Media Examiner has given an amazing list of the many ways you can generate information in a way that will BAIT and HOOK your readers.

Each of the following 26 items are explained in greater detail in this article, encouraging you to explore and test these tools, so that you draw people in to your corner of the social media world and actually get people to respond to you and the content you have delivered to them.

  1. Authors Matter: Why Your Posts Need Careful Planning
  2. Blog as a Spoke in the Wheel: Practical Tips For Becoming A Leader of Thought and Content
  3. Curate Selected Content: What It Means For Providing Relevant Information
  4. Data Provides Direction: How Social Data Provides Beneficial Business Insights
  5. Email and Social Media Work Hand in Hand: Helpful Tips For Integrating the Two
  6. Facebook Pages Don't Guarantee Engagement but are Good Candidates for the Job: How To Implement Engagement Strategies
  7. Google+ Provides a Unique Blend of Features and Benefits: How To Engage Readers with the Number 2 Social Network in the World
  8. HootSuite Offers Ability to Listen and Engage: 2 Steps to Find Relevant Content Before Google Can
  9. Instant Feedback Helps: Ways To Utilize Feedback Effectively in Your Business
  10. Journalist's Digital Media Pyramid Encourages Engagement: Learn How To Grow Your Opportunity to Engage with Others
  11. Keywords Help Find the Needle in a Haystack: Where to Place Them
  12. LinkedIn's Role: Tools Given To Help You Engage With More People
  13. Mobile Content Meets People Where They're At - In the Moment: How to Make Your Business Information Mobile Friendly
  14. Nurture Leads Through Social Media Comment Replies: Should You Reply To Comments?
  15. Objectives Are Key: Does Your Company Have Objectives?
  16. Podcasting Offers a Powerful Tool: Why It Is Growing in Popularity
  17. Quora's Questions and Answers: Helpful or Not So Helpful Resource?
  18. Return on Investment (ROI) is One Part of the Equation: Are Your Expectations Realistic?
  19. Storytelling is About Connection: It's Role In Effectively Engaging Reading Audiences
  20. Twitter and CEOs: Why Their Tweets Matter
  21. Unique Content is Crafted: How You Should Approach Your Audience
  22. Videos Are Often a Top Choice: Why People Prefer Them
  23. Webinars Provide an Opportunity for Real-Time Engagement: What Your Focus Should Be
  24. E(x)perience of Users: Analyzing Your Visitors' Activity
  25. YouTube Videos Work With All Budgets: What You Should Be Recording and Publishing
  26. Zones and Social Media Posting: How To Plan For Which Time Zone To Post For

Was This List Helpful To You? Let Us Know What You Liked!


Wednesday, May 15, 2013

9 Ways To Get 100+ Views on Your Blog Posts...NOW!

Feeling Discouraged About Your Lack of Blog Hits?


Unless you are really serious or really lucky about your blogging or video efforts, your posts and videos normally get about 5 - 25 views in the first weeks, and then maybe 125 over time.  You might have a hit now and again, but that is the norm...How can you change the equation, and start getting 100 hits in the short term and thousands over time?  You need to tease your effort on social media.                         -Content Marketing for Google-
Content Marketing for Google  correctly addresses the question all bloggers ask themselves:  

Is Anyone Actually Reading My Posts? 

The article goes on to explain how often times, we spend hours crafting a relevant article that we know is helpful to the audience we have in mind; we take the time to find a catchy picture to go with it, hoping it has provided just the right finishing touch.  Then we push the "publish" button, and cross our fingers - hoping that this will finally be the post to grab people!  

We wake up the next morning with great anticipation that someone (anyone!) has discovered how brilliantly we covered the topic that they needed that day.  We click on the "stats" button to see how many actually flocked to our site, and realize that the 4 visitors reported are actually our own pageviews from the day before.  

Is Blogging Really Worth It?

The simple answer is YES.  It is absolutely worth it.  This article explains that the problem is not with the blog post in and of itself, but how you are getting the word out to draw people in! Content Marketing for Google  lists 9 Social Media Methods to increase your blog page views:
  1. Post your new content to Google+ even if you have nobody in your circles.
  2. Post your new content to Twitter even if you have nobody following you (same principle).
  3. Build up at least 100 connections on LinkedIn.  This is super simple to do, and you should do it anyway. (Article lists how to add 100 relevant connections.)
  4. Post your Title and URL, plus a relevant picture to LinkedIn.  Like Google+ and Twitter, this might be as simple as posting your URL and the rest happens automatically.  LinkedIn allows for an automatic post to Twitter at the same time.  Use it.  Total time so far - 3 minutes.
  5. Post to your company Facebook Page.  You may want to take an extra 2 minutes to give a little longer intro here; a bit more of a tease.  Or not.
  6. You may have other social media efforts that you can take the same headlines and/or pictures and promote the blog on these as well.
  7. Don't go down any rabbit trails unless that is what your employer wants you to do, or that is what you want to use your time for, BUT do spend an extra couple of minutes on your news streams and be a little social here and there.  +1's and likes and such are good for your reputation.  Even add a comment when you have something good to say.
  8. Don't hesitate to repeat the promotion of your older posts.  You can tweet the same headline 10 times a day and no one will notice.  You can do LinkedIn twice a day.  Google+ 3 or 4 times a day.
  9. If you find this is working for you, automate the entire process using HootSuite or a similar product.  With these automated systems you can cut the 20 minutes above to 5 minutes and accomplish way more.
What is working for you?

Please share what social media efforts and venues are enhancing your online exposure! Social media marketing can only be enhanced by learning from each other, what is actually working and what should be avoided at all costs.