Don't You Want to do MORE Than Just SURVIVE in Your Business?
Without a doubt, most people today are doing everything they possibly can to keep up with the ever changing pace of business marketing. But here's a chance to get some tips - not only for survival, but for success and growth in your business, through the use of marketing tools that are indispensable.
How do I know this to be true?
Randy Kirk, author, business owner and creator of several marketing blogs, including Google Places Help and Content Marketing for Google, has written several business books over the years, specifically for those in the small business arena, including Running A 21st-Century Small Business, which has many positive reviews here.
After owning his own businesses for the last 40+ years, you will find his marketing tips invaluable.
Starting Your Own Business? He's been there.
Need to Know What to Expect? He can tell you.
Feeling Like Your Business Needs a Change? Trust his advice.
He is currently working on a new book on business marketing, which includes 40 chapters (or issues), divided up into sections, which are relevant to the issues we face on a daily basis, in terms of exceeding survival and moving forward to success.
He welcomes all feedback, comments, questions and challenges.
Enjoy this rare opportunity!
1. Setting Goals Is The Number 1 Marketing Fundamental by a Landslide
2. Strategies Are What Make Goals Come Alive
3. Tactics Are the Third Leg in an effective Business Plan
4. What is Profit - How Do I Make More of That?
5. Cost of Goods and Overhead Can Make or Break You
6. Nothing Happens Until Something Is Sold
7. Customer Service and the Ultimate Question
8. Business Reputation Online and Off
9. Hire, Train, and Motivate the Best People
10. The Quality Decision
10 Marketing Secrets: How Do You Establish An Image For Your Small Business?
11. The Niche Your Company Occupies
12. The Branding of Your Company
13. The Territory Your Company Seeks to Sell Into
14. The Demographic of Your Client Base
15. The Expression of Your Personality as Projected onto Your Company
16. Your Logo, Colors, and Slogan and the Impression They Make
17. The Street View of Your Business
18. The Brands you Carry Effect Your Company Brand
19. Online Personality Commonly Doesn't Reflect Your Business
20. The Way You Answer the Phone Is Part of Marketing
Marketing Secrets Tutorials - Logistics Review - Key Stuff You Need to Properly Market Your Company in 2012.
REFERRALS BEAT EVERY OTHER METHOD AS A SOURCE FOR NEW CLIENTS, AND EXCELLENT QUALITY CLIENTS AT THAT.
With #31 in the series we now move to building on that foundation with specific approaches to delivering phone calls, foot traffic, and online activity. The goal will be to go from the most effective for the most businesses to the least effective. Effectiveness would be defined as those things which provide the highest return on investment of time, energy, and cold, hard cash.
What new insights and tools did you take away from this amazing business marketing list? Any ideas you'd like to share are greatly welcomed.
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